Case study · SEO & content
Content that sells cybersecurity audits
Protectus audits infrastructure, applications and cloud environments, with a focus on e-commerce security. We wrote the words on their service pages and built the six-month plan for what comes next.
The challenge
Technical expertise, invisible online
Security auditors sell trust, and trust is built with precise, credible content. Protectus needed service pages that explain complex audits in buyer language, plus a search strategy to get found by the e-commerce companies that need them.
What we did
Service copy plus a search roadmap
- Service-page copy infrastructure, application and cloud security audit pages, written for buyers.
- Semantic core the keyword map for the e-commerce security niche.
- Competitor analysis who ranks for these audits, and what it takes to compete.
- 6-month SEO content plan a publish-ready roadmap of topics and target queries.
The result
Pages live, roadmap ready to run
Protectus now has service pages that speak to their actual buyers, and a six-month content plan that turns SEO from an idea into a schedule.
Need content that earns trust?
Copy plus a search plan, written for the buyers you want.